#209 – Patrice Perkins on Uncovering Research Gems: Key Strategies for Authors and Ghostwriters

Patrice Perkins is an Army brat who lived in Germany, Hawaii, and other less exotic locales during her Dad’s illustrious 29-year Army career.

A propensity for the limelight first surfaced after she thoroughly routed 2nd-grade competition to appear live as one of Santa’s Reindeer Keepers on the German public access show, “Potpourri.”

The stories and cultures of the people Patrice has met have always been fascinating – and over the last 10 years, she’s been privileged to interview and curate the stories of 85+ highly successful business leaders from across the globe in the private, non-profit, and state government sectors.

One thing she’s learned is that your Brand Story shouldn’t remain static; rather, it should evolve with and convey the current stage and strategy of your company.

At The Word Architect, Patrice’s proprietary Vibrant Listening Framework (VLF) distills the essence of your Brand Story Brilliance, then, she uses Strategy as a Service to craft compelling content to engage your audience on an emotional level.

The result? Your Brand is elevated through exquisite writing.

Tune in now and get Patrice Perkins’ thoughts on:

  • How does asking great questions lead to significant research?
  • What are the important considerations when determining the purpose of a book?
  • How can writers effectively guide their principals in a ghostwriting project?
  • What are the benefits of assessing the writer’s existing knowledge about the book’s topic?
  • How can conversations and recordings like Zoom enhance the research process?
  • How can Google be used as a starting point for gathering information about a person?
  • What are the advantages of exploring beyond the first page of search results?
  • How can email and LinkedIn provide valuable insights and connections?
  • How can non-profit organizations’ 990 forms provide salary information about key individuals?
  • What website can be used to access government salary data?
  • How can exploring a principal’s company website and social media profiles offer valuable insights?
  • And much, much more!

Website: The Word Architect