#134 – Penny Hopkinson on How Do I Structure a Franchise Operations Manual?

Penny Hopkinson is a franchise publishing consultant, content writer, and developmental editor who advises and coaches clients on how best to document their know-how and business systems so that franchisees can follow a franchisor’s proven system. Her expertise encompasses more than 40 years’ experience as sub-editor, copywriter, Editor-in Chief and Managing Editor in the trade, technical, and specialist sector.